WHAT WE DO

end-to-end
sports projects
& experiences.

At Future Players, we offer a 360°, end-to-end service for sports projects, strategy, and experiences.
Formed in 2008, with over 25 years’ experience in designing, managing and delivering impactful initiatives—from grassroots to elite, local to national and international.

Driven by a passion for sport and people, we provide opportunities and first-class experiences that help individuals, teams, and organisations grow, develop, and achieve their goals. We aim to create lasting memories and make a meaningful contribution to everyone we work with — to sport and to society

We can create the brief or bring yours alive. Our experience tells us what works well, and we bring fresh, innovative ideas to the table—always with good energy. With expertise in building and developing partnerships and great communication at all levels, we thrive on collaboration. 

Our work includes:

  • Sports participation and development projects

  • Tournaments and events

  • Warm-weather training camps

  • Sports customer reward programmes

OUR AIMS

Through innovative ideas and exciting projects, we aim to provide opportunities to develop sporting skills, build social connections, and deliver experiences that have a positive, lasting impact on individuals, teams, organisations, and communities.

We understand the powerful role sport and fitness can play in improving lives, and we work to create change through every project.

Our approach is rooted in collaboration —building strong partnerships with like-minded people, providers, and organisations to ensure excellent experiences, long-term impact, and lasting engagement.

WE STRIVE TO:

  • Enhance lives through the power of sport and fitness.

  • Connect people with sport—and sport with people.

  • Offer inclusive, high-quality sporting experiences that support individuals, teams, and organisations to grow and develop, leading to success.

  • Build strong partnerships and support great sports services.

  • Contribute meaningfully to sport, education, and social well-being.

  • Unite communities and create lasting memories through the magic and energy of sport.

  • Deliver meaningful change through all of our work and our Community Interest Company (CIC)


OUR VALUES

Excellence

As a forward-thinking organisation, we are always focused on delivering the best possible experiences for those we serve. We’re constantly asking ourselves: What works well? How can we make it even better? How can we add value? By striving for excellence, we not only create great experiences but also open doors to new opportunities and lasting memories—both of which are at the heart of our mission.

Collaborative

It’s a team game! We’re super proud of our fantastic team at Future Players—their skills and experience are what bring everything to life. We embrace diversity and support each other every step of the way. Externally, we have a strong track record of building and managing positive relationships. We communicate well at all levels and are experts in collaborative working, whether in partnership or as part of a wider multi-agency approach. It’s about working together and whilst it’s a cliché there is no ‘I’ in team!

Inclusive

We are a people-focused organisation. We strive to create opportunities that are accessible to everyone, always asking how we can best achieve this across all the projects and events we’re involved in. Some of our work is designed to address specific issues in society or to support particular communities, groups, or individuals. Sport has the power to bring people together, transcend  barriers and build connection.

Integrity

We know that both sport and business are competitive, sometimes ruthless.  We aspire to the quality of fairness. Trying to do the right thing in the right way and carrying and conducting ourselves as such. Being reliable, open and honest are key to us.

Passion

While it may seem obvious, we are incredibly passionate about our work and the positive impact it can have on people’s lives. We’re passionate about the people we serve and the power of sport to inspire, unite, and transform.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.”

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.”

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.”

Steve’s Journey

THE TEAM

We’re a close-knit, passionate and diverse team that collectively brings a wealth of experience in event and project management, coaching, teaching, youth work, and mentoring. Many of us have worked together on a range of initiatives over the years, united by a shared belief in the value of what we do.

Some of our team began their journey with us as participants on programmes that we managed and delivered. We’ve proudly supported their journeys, helping them gain qualifications and real-world experience.

Our core team is small but scalable, and we regularly collaborate with a wider network of like-minded people and organisations. Together, we create high-quality experiences—and lasting impact—for everyone we serve.